Elance Gamification Test Answers 2015
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A player who is completely and entirely
focused on winning achievements and gaining respect from other players is known
as a(n) ______.
Achiever
Killer
Explorer
Socializer
The concept of reward schedules in gaming was
first studied and later perfected for what kind of games:
slot machines
trivia games
game shows
racing games
board games
Which of these frameworks focuses on status
and score to motivate competitive behavior?
Competitive pyramid
Gentle guide
Company race
Competitive collaborator
Which of the following is an example of
gamification?
Equipping your office waiting room with Nintendo
and PlayStation systems
Organizing a company softball outing
Hosting a dart tournament at the local bar.
Having two brothers race to see who can clean their
rooms first.
Badges, levels, and leaderboards are mechanics
that are designed for ____________.
acquisition
leveling up
retention and engagement
monetization
The result of a choice is called the:
specific ending
morality choice
character level
consequence
The activities in which a player participates
during a game are often called:
play mechanics
requirements
goal-seeking
fighting
The acronym ARM is often used to describe
modern game business models. What does it stand for?
acquisition, retention, monetization
attraction and redemption model
adjustment, re-calibration, mastering
abstract, realistic, modern
The primary activity of a player during a game
is often called the:
aberrant behavior
meta-game
grind
core mechanic
A player who is most interested in interacting
with other players, on top of their motivation to accumulate points and
prestige, is known as a(n) ______.
Socializer
Killer
Achiever
Explorer
True or False? Gamification is primarily
concerned with video game development.
True
False
A badge for completing all the levels of a
game is an example of ___________.
a hidden reward
an unscheduled reward
a scheduled reward
a daily reward
What is behavioral momentum?
A marketing test designed to predict a player's
future actions
A numerical value designed to reward players for a
certain task
A reward after having completed a series of
challenges or core functions
The tendency of players to keep doing what they
have been doing
Why is Epic Meaning important?
It instills a time frame in which players must
complete their goal before the clock runs out
It instills in a player a sense that they are
working towards a greater goal and can motivate them to go above and beyond
expected duties
It creates a fun way for players to track their
progress and can often motivate them to take the extra step to complete a task
Epic meaning is actually a frowned upon game
mechanic and should not be employed
How does eBay utilize gamification on their
site?
They use a point system to give users a sense of
status
They have streamlined their support system to allow
for faster processing of support tickets
Ebay does not actually utilize any known methods of
gamification
They designed a skills test to prove users are
qualified to buy/sell items
During gameplay a player should always be:
defeating opponents
scoring points
earning experience
buying things
having fun
Where is enterprise gamification used?
At restaurants
At school
At home
At work
A great game is a series of interesting and
meaningful _______ made by the player in pursuit of a clear and compelling
goal.
Choices
Powerups
Stories
Jumps
What does MMORPG stand for?
Massively multiplayer online role-playing game
Multiple Multiplayer Online Role-playing Game
My Mom's Other Rapidly Paced Game
Manly Multiplayer Online Role-playing Game
The techniques used for keeping players in
game and not leaving (logging off or closing the application) are often called:
monetization techniques
win-back techniques
engagement techniques
acquisition techniques
True or False? It is generally best to design
a gamification experience with only one player type in mind.
False
True
What is the main idea behind gamification
theory?
Tapping into people's innate desires to play games
to influence how they behave
Utilizing massive amounts of data to predict a
person's future behavior
Instituting a hierarchy in business environments to
Employing the latest improvements in graphic
rendering to design the most photo-realistic games as possible
Which of these are NOT AN example of
gamification?
Instituting a sticker reward system for the
children you babysit
Designing an automatic watering machine for your
garden
Using a virtual reality warehouse safety training
program
Creating a leaderboard of steps taken in a day and
comparing your distance travelled to that of your friends
True or False? A coffee shop's loyalty card is
a form of gamification.
False
True
Which of the following game mechanics is a
progress mechanic?
Progress Bars
Points
Badges
Levels
All of these
A player who favor scenarios in which they're
rewarded for completing tasks and earning the recognition of other is known as
a(n) ______.
Explorer
Achiever
Killer
Socializer
A _______ is subjective and is basically
"what a player WANTS to do"
Powerup
Game
Goal
Combo
"Buy Nine sandwiches and get your tenth
one free!" is an example of what type of gamified sales program?
Ownership program
Sandwich program
Loyalty program
Status program
You should always avoid creating choices that
are:
Difficult
Meaningful
Timed
Irrelevant
True or False? A Gamified experience releases
dopamine into the player's brain.
True
False
When several features are discussed as a whole
they are called a:
Enemies
Botnet
Feature Set
NPCs
Which of these sectors currently utilize gamification
techniques?
Healthcare
Human resources
Retail and e-commerce
All of these
Which of the following standard gaming
features is NOT appropriate for a gamified business approach?
Points
Levels
Badges
None of these
A player who likes to dig into the game for
the sake of the experience itself, rather than points and rewards, is known as
a(n) ______.
Killer
Achiever
Socializer
Explorer
A character that is controlled by the computer
is called:
NPC
RPG
Achmed
Shop keep
What does FPS stand for?
Fact Progression Situation
Fast Paced Simulation
First Person Shooter
First Person Situation
Which mobile game was the most-downloaded app
of 2011?
Fruit Ninja
Words with Friends
Angry Birds
Draw Something
Tetris
The general difference between movies or books
and a game is:
Graphics
Reading
Interactivity
Intelligence
Which of these are NOT an extrinsic motivator?
Wanting to drive a flashy car
Wanting a higher salary
Wanting to improve your drawing skills because you
enjoy drawing
Wanting to win a gold medal at the Olympics
A player gets a reward for starting an
assigned task. This is an example of _________.
an engagement reward
a completion reward
a performance based award
a daily award
Which of these are NOT a stage of configuring
and deploying a gamification program?
Progression
Development
Design
Testing
Why is studying the response to extrinsic
rewards important?
Understanding them will help develop a users self
expression
Actually, you should always try to avoid extrinsic
rewards
Understanding them will give better insight into
what motivates your user
Understanding them will help give the user a sense
of accomplishment
What aspect of gamification causes its players
to form habits?
The rewards and accomplishments
The visual stimuli within the game experience
The difficulty of endgame material
The simplicity of a game's flow
Gamification is the:
Application of game mechanics to non game
applications.
The strategy of allowing employees to play games to
make worklife more enjoyable.
A management strategy for the workplace by applying
a series of incentives similar to a videogame.
The reinforcement system used by issuing
bi-weekly paychecks is ______.
Variable ratio
Fixed ratio
Variable interval
Fixed interval
In any system, what ultimately drives the
outcome?
The player's spending power
The player's social engagement
The player's skills
The player's motivation
What comes first when implementing a gamified
strategy; virtual rewards or tangible rewards?
Virtual
Tangible
What are the stages of Amy Jo Kim's player
journey?
Small, Medium, Large
Newbie, Regular, Enthusiast
Light, Regular, Addict
Casual, Mayor, Super User
A(n) ______ is a designed requirement for
players to fulfill during gameplay.
achievement
objective
level
skill tree
PBL in the context of Gamification stands for?
Pool, Bank or Leave
Past Boarding Lens
Post Bump Level-up
Points, Badges and Leaderboards
Which of these is NOT one of the four
essential human cravings?
Frequent rest
Social connection
Satisfying work
Experience or hope of success
What is an avatar?
The greater world in which a game takes place.
A community of gamers within a game
A master of the four elements of nature within a
game
A visual representation of a player within the game
True or False? self-reported demographic data
is less reliable/important than actual, recorded activities.
True
False
Recency, frequency, duration, virality and
ratings are metrics analyzed when measuring ______.
Gamification
Loyalty
Engagement
Stickiness
What term describes a visual ranking of
players success in a game?
The Leaderboard
The VIP list
The Gauntlet
The Bracket
Which of the following is not a classic
example of gamification?
LinkedIn's Progress Bar
Laser Tag
Loyalty Programs
Fantasy Football
Which of these are NOT known gamification
mechanics?
Countdown
Combos
Motivation aversion
Discovery
True or False? If motivation is low and
ability is low, a trigger will often still lead to the desired behavior.
True
False
One way to describe the landscape of potential
choice is as a:
Grassy Texture
Level Design
Possibility Space
Flow Chart
Which of these is an example of an appointment
mechanic?
24 hour car repair service
Happy Hour
Waiting to be served at a restaurant
In the context of social gaming, what does ARPU
stand for?
Average Rating Per User
Average Revenue Per User
Awards Relative to Points by User
Association of Role Players United
An optimal experience that gradually gets
tougher is sometimes referred to as the game's ______
Levels
Flow
Enemies
Powerups
An early example of gamification surrounding
housework and household tasks was Kevan Davis' ___________.
WorkFit
Chore Wars
Office Space
World of Housework
Life
True or False? A pool table at a bar is a
simple form of gamification.
False
True
Cooperative gameplay, friend invites and
social sharing are all considered acquisition features of games. They create
organic or viral growth and are often measured as:
direct marketing success
community appeal
k-factor
banner ad clicks
The theory that information should be released
in the minimum possible snippets to gain the appropriate level of understanding
at each point during a game narrative is known as the _______.
Reward Schedules Theory
Information Trickle Theory
Cascading Information Theory
Blissful Productivity Theory
What does the system of rewards acronym, SAPS,
stand for?
Simple, Attentive, Prompt, Shiny
Symbol, Ascend, Prize, Status
Status, Access, Power, Stuff
Strength, Attention, Power, Social
Bartle's gamer types originated with:
Playstation software
Blackjack simulations
MMOG
Playing cards
Converting an expected reward into player
action by varying the quantity and delivery schedule of that reward is _____.
Reinforcement
Progression
Flow
Engagement
The _____ directs the players' experiences and
gives them a context within which their experiences fit.
Premise
Choices
Flow
Ending
Who are the three main actors within an agile
gamification?
The Company, The Consumer, The Content
The Producer, The Consumer, The Observer
The Player, The System, The Organization
The Framework, The Player, The Endgame
Which of these are NOT an intrinsic motivator?
Wanting to lose 10 pounds so people will admire you
None of these are intrinsic motivators
Becoming a skilled novelist because you really
enjoy writing
Helping the less fortunate because you feel a sense
of accomplishment
What is 'flow' as used in gamification
principles?
Flow is the mental state of operation in which a
person in an activity is immersed in game play
Flow is gaining points on a continuous basis to
reach new levels of game play
All of these
Flow is the process of reaching new levels.
Which of the following is not one of Bartle's
four player types?
Socializers
Seekers
Achievers
Killers
Which of the following is a mobile app providing
a platform for the gamification of any aspect of life.
Krool
Krallice
Klash
Klout
What is the term game companies use to
describe the small group of users who account for most of the game's revenue?
super fans
addicts
whales
angels
high rollers
Daniel Pink suggested that cash is a poor
extrinsic motivator, but suggested which of the following was a very strong
one?
Praise from NPCs
Long term social status rewards
Self satisfaction through personal accomplishment.
New in game items.
True of False? The "holy grail" of
gamification is to foster extrinsically motivated behaviors.
True
False
Upgrading a skilled World of Warcraft player
to moderator is an example of which reward method?
Status
Stuff
Access
Power
The mistaken belief that punishment can
achieve great results is known as _______.
The World of Warcraft fallacy
The force fallacy
The snake oil fallacy
The coercion fallacy
To preserve plausibility, you should avoid
making every choice:
Difficult
Too melodramatic
Easy
Obvious
The reinforcement system used in slot machines
is _____.
Fixed interval
Variable interval
Variable ratio
Fixed ratio
A phase in which you track existing behaviors
before you start handing out rewards and displaying notifications is called
______.
A wait-and-see period
A bake-in period
A viewpoint period
A research-and-wait period
What is the typical delivery method of a third
party gamification resource?
Direct Client Download
Cloud-based PaaS
Cloud-based TaaS
Peer-to-Peer file share
Technology consultancy Gartner has projected
__% of corporate innovation will be “gamified” by 2015.
80
50
15
An improvement in results following the
implementation of a gamification system is known as ______.
Jump
Upper
Gain
Lift
Encouraging an incremental choice in your
favor when all things are mostly equal is a major factor of ______.
Loyalty
Edutainment
Urgent Optimism
Progression
The sought after point between a player's
state of anxiety and boredom is known as _____.
Euphoria
The sweet spot
Happiness
Flow
Which of the following gamification resources
focuses mainly on sharing and competition through social media?
Gigya
Klout
Badgeville
Bunchball
Which of these elements are not included in
the Fogg Behavior Model?
Ability
Motivation
Reward
Trigger
The academic approach for the study, teaching,
and designing of games is called:
Gamasutra
Ludology
Game Design
Game Making
Skinner operant conditioning relies on:
Extrinsic rewards
Intrinsic rewards
Variable ratio rewards
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